An unimpressive business presentation done which would question the quality of the service/ product that you offer and the credibility of your firm is worse than not reaching out to your prospective clients with a presentation. The same goes for the websites. Having a website is an opportunity to present your products/services in a way that your website visitors can comprehend and make them interested. If you do it right, it can transform them to a lead. And if you handle the enquiries from those leads right, you can have them converted to a customer. So its very important to own that perfect website.
planning & strategy
Website development is done looking at business growth related aspects like
- User friendliness
- Quality of design
- Projection of the right content
- Responsiveness on different devices
Requirements are finalized by the client first and then designs are reviewed and selected by the client. After these, normally none of the website designers would entertain more changes from the client as fixed requirements are very much essential for them to consider all the aspects of the website and develop something that adds value to the client’s business. Frequent requirement changes will make the client invest more over unsure requirements and will obstruct the objective of having a website made considering all aspects. So its recommended that the client figures out what they need as much as possible before they invest and then opt for enhancements as needed.
And having a good website is the first step towards getting leads. Organic and inorganic digital marketing on top of having a good website and social media business profiles, will enhance your chances for conversion.